Top Questions
Genies Hear
We analysed 12,480 conversations across 78 deployed Help Genie voice agents in trades and automotive. Here is what customers ask — almost every time.
67%
of conversations include a pricing or quote question
Across both industries, cost is the dominant concern — yet it is rarely answered well on a business's website.
3.2×
more after-hours contacts in trades vs. automotive
Trades businesses see a surge in after-hours emergencies. Automotive peaks during business hours around service-booking intent.
72%
of automotive conversations include booking intent
Most callers arrive knowing what they want. The Genie's job is to remove the friction between intent and a confirmed appointment.
The data
Questions ranked by frequency
Each bar shows the share of conversations in which a question in that category appeared. Switch between Trades and Automotive to compare patterns.
% of conversations in which this question category appeared. Hover each row for context.
Study scope
Plumbing, electrical, HVAC, locksmith
Dealerships, repair shops, tyre centres
So what
What this means for your business
Price questions dominate
67% of all conversations include a cost question. Customers who get a straight pricing answer — even a starting range — convert at higher rates than those told to "call for a quote".
After-hours is a real gap
22% of trades conversations start after 6pm. If your phone goes to voicemail then, you are handing those leads to a competitor who answers. Trades Genies see 3.2× more after-hours contacts than automotive.
Booking intent is already there
72% of automotive conversations include booking intent. The question is whether the caller reaches a confirmed appointment before they move on to the next search result.
How Genies capture these questions
Where every contact actually goes
The Genie sits across every inbound channel — phone, web widget, SMS — and resolves the question directly or routes it to the right person with context already captured.
Resolves the top 5 question types
Pricing, availability, service area, credentials, and booking — no human needed.
Hands off with context
Complex questions escalate to a human — with name, issue, and location already captured.
Hear it for yourself
Talk to a Genie right now
Paste your website and hear a genie handle the exact questions in this study — as if it works for your business. No signup, no card.
Full report
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The full report includes per-question commentary, methodology notes, and three actionable recommendations for each vertical — formatted for sharing with your team.
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Methodology
- · Data collected from 78 Help Genie voice agents deployed across trades (42) and automotive (36) accounts.
- · Conversations sampled: 12,480 total across January – June 2026.
- · Questions categorised by the first distinct intent signal in each conversation.
- · Percentages indicate the share of all conversations in each vertical that included a question in that category.
- · All data anonymised at source. No business names, customer PII, or exact transcripts are included.
- · Question phrasing is a representative composite, not a verbatim quote from any single conversation.